Wowee we finally did it!
I say 'we', because you guys were the driving force behind every little decision to do with the site, the new free guide, the navigation experience, what I post about and even what I name stuff.
I'm honestly so excited about such a beautiful resource available to you and am over joyed that this new look belongs to Better Raw.
I don't even know where to begin with what has changed about the website (because we changed the lot), so here are my top 5 faves:
1. The new free gift!
'One Day Raw- A beginner's guide to living foods
' includes everything I ever wanted to know when I first got started with raw foods, a 24 hour menu plan for both blender and juicer users, a heap of tips to keep you going and a menu planner that I use myself.
2. The new logo.
I wanted a logo which reflected everything I love about living a healthy lifestyle and eating in a clean way - fresh, fun, vibrant, welcoming, free spirited, loving and wholesome. My friend and an epic graphic designer, Nikki Alice
, simply nailed it! The logo is written in free hand to reflect the free spirited attitude to life, it is inside a flower-like circle to reflect the wholesomeness and a natural touch to eating living foods and the last letter flows into an infinity sign to reflect our consciousness and spiritual awakening possibilities when we transition to a more natural way of eating and thinking.
3. The revolving banner.
Now all the top things you search my website for are easier (and prettier) to get to.
4. The new shop.
Even though all those kitchen must-haves, which I have been raving about and recommending, are still my favourites- I have categorised them for you (based on your level of experience with raw food) to better find what you are looking for. Here are the categories:
Where Tanya shops
Advanced level must-haves
Pro Chef must-haves
Tanya's favourite extras
Other great reads, inspirational people and places to eat
5. Easier-to-get-to posts.
The home page now includes a summary of all posts, so you can scroll your way through the latest articles, recipes and updates super fast. Also on the left hand side, you'll see a list of all those links which you search BetterRaw.com for most of all. And if you still can't find something, just enter a keyword of a recipe name or an ingredient into the search box and we'll scan over 200 free recipes currently available to you to find the one you are after.
Wanna see how BetterRaw.com has evolved over four beautiful years?
I joined Blogger on April 16th 2010 and nearly peed myself posting for the very first time, because I was so nervous. I originally started the blog as an addition to my company Corporate Creme, which was a corporate wellness program and the Better Raw logo was in the same font as CC:
Then the following year in 2011, as my little blog began to get more traction and enjoy many more visitors than just Elliot and my parents, I devoted more time to prettying it up. I got a new logo (which remained the same for three years and I loved, as it reminded me of grass) and a new template (even though it was a Blogger standard and I soon discovered hundreds more people using the same one in my industry):
When I got good at using Blogger, taught myself some coding, discovered all the widgets available for my use and got some professional photography, I hired a designer
to make me a beautiful website:
Then at the end of 2013, when my business has far outgrown all the possibilities a Blogger blog could offer, it was time to move to the great big unknown and equally exciting world of Wordpress. It was only supposed to be a temporary template, while my current new site got built:
And finally... so fresh and so clean, clean! I'm ecstatic to reveal the brand new Better Raw look to you:
I've been super lucky to work with the very best team on this project, so I absolutely must tell you about them:
Apart from the foodie shots that you see on all the revolving banners and all page banners (which were taken by me), all other images are either by Samjhana Moon
or Tristan Glinski
. Tristan is a talented wedding photographer and attended one of our raw food and yoga retreats, where he captured the magic in action. Samjhana is a dear friend and goddess portraiture wizard, whose work we appreciate so much, that we invited her to be the official photographer of my and Elliot's wedding in New Zealand. I highly recommend these two conscious and kind beings to do any of your photography.
I'm seriously lucky to be able to work not only with talented people, but also amazing friends. Nikki Alice
and I have been buddies ever since uni, because her fiancé and I studied together and worked as commercial property agents at Jones Lang Lasalle. We've shared some of our best London memories with them, including our engagement party
, and some of our best NZ memories, including our wedding
! Working with Nikki on this website (and my next venture, which is in the following announcement!) has been the greatest joy and privilege. She is responsible for the logo, the branding, the website aesthetics, all the social network banners and the whole design of One Day Raw eBook. I wouldn't go updating anything now without Nikki's input and her vision.
My word, I do not envy the tremendous work which website developers do, however I do so admire the amount of patience and devotion they put into their work. The superwoman mama, blogger and developer, Faye Kent
, was responsible for moving my whole site from Blogger to Wordpress and the entire configurations and coding of BetterRaw.com's new design. The incredible and speedy, Ansley Fones
, whom I met through IIN, was responsible for configuring the entire Shop and Events page on the site. That's a whole lot of code and tenacity. These ladies are my number-one-go-to's for anything to do with site configuration, plugin and widget advice.
So what do YOU think of the new site? You did help me design it after all :)
Leave a comment below, I'd so love to hear from you and no doubt the team involved would too! They worked so hard.